Prinsloo Unlimited PU logoPrinsloo UnlimitedEnterprises Ltd
A family business with a brighter outlook

Thoughtful finds.
A little more wonder.

We’re Prinsloo Unlimited Enterprises Ltd, a newly incorporated family business beginning our journey in ecommerce. Through our PrinsNova brand, we bring together two online shops with distinct ranges and a shared focus on making shopping feel personal.

Discover our shops Meet the founders
The people behind the business

Built together, with family at the heart

We’re Amie and Donovan Prinsloo, co-founders and directors of Prinsloo Unlimited Enterprises Ltd.

We’re a newly incorporated family business taking our first steps in the ecommerce trade. Our current brand is PrinsNova, created to bring enjoyable, useful and carefully selected products together online. We’re building the business steadily, learning as we grow, and putting care into the experience we offer our customers.

PrinsNova currently includes a general store for a variety of everyday interests, alongside PrinsNova After Dark, a separate adults-only shop. Each has its own character while sharing the same family-run foundations.

Amie Prinsloo

Co-founder & Director

Donovan Prinsloo

Co-founder & Director

Shop the PrinsNova brand

Two shops, two different moods

Browse our main store for a broad mix of products, or visit After Dark for adult-only shopping.

Everyday discoveries

PrinsNova

A varied online shop bringing together products for home, lifestyle and everyday life. Explore new finds across technology and gadgets, home and office, kitchen, fashion, health and beauty, pets, family and more.

  • Useful gadgets and home essentials
  • Fashion, accessories and lifestyle finds
  • Products for pets, family and wellbeing
Visit PrinsNova
Adults only · 18+

PrinsNova After Dark

A discreet, adults-only shop focused on intimate lifestyle and sensual wellness products for grown-ups. A separate space with its own look and feel, for customers aged 18 and over.

  • Adult lingerie and intimate lifestyle products
  • Discreet shopping experience
  • For adults aged 18+ only
Visit After Dark

PrinsNova After Dark is intended exclusively for adults aged 18 and over.

Family foundedCreated by Amie and Donovan Prinsloo.
Growing with careA new business building its ecommerce journey one step at a time.
Two distinct shopsOne PrinsNova brand, with a general store and an adults-only destination.

Privacy and cookies

Last updated: 11 November 2026

This notice explains how Prinsloo Unlimited Enterprises Ltd handles personal information when you visit this company website or contact us using the email address or telephone number shown below. It applies to this website; the PrinsNova and PrinsNova After Dark shops provide their own privacy information for shopping and checkout.

Information we use

If you contact us, we may use the details and information you provide, such as your name, email address, telephone number and the contents of your message. Our website host may also process basic technical information, such as IP address and access logs, to deliver, maintain and protect the website.

Why we use it and our lawful bases

We use enquiry information to respond to you and manage any follow-up. We rely on our legitimate interests in handling enquiries and running our business, and where relevant, on steps taken at your request before entering into a contract or on our legal obligations.

Sharing and retention

We may share information with service providers that support our website, email and business operations, and with professional advisers where needed. We keep personal information only for as long as reasonably necessary for the purpose it was collected, including to meet legal, accounting or reporting requirements.

Your rights and questions

Depending on the circumstances, you may have rights to request access to, correction or deletion of your personal information, to restrict or object to its use, or to request a copy in a portable format. To ask a question or make a request, contact us at manager@prinsloo-unlimited.com. You can also complain to the Information Commissioner's Office.

Cookies and similar technologies

This company website does not include analytics, advertising or social-media tracking scripts. The hosting provider may use strictly necessary technologies or server logs to deliver and secure the site. If you follow a link to either shop, that shop may use its own cookies and technologies; please see the privacy and cookie information available on that shop.